Monthly Archives: March 2022

Building a Social Media Following With Devin Banerjee of LinkedIn (Ep. 18)



As a financial advisor, does the number of followers you have on social media matter?

Well, if you’re trying to grow your advising business, the more people who hear your authentic voice the better, right? And, when it comes to social media, the growth potential is truly unlimited. 

But how do you start to build a following? What about compliance? 

In this episode, Adam Holt & Derek Notman are joined by Devin Banerjee in the Rethink Tank. Devin is the Editor at Large for business and finance at Linkedin. Together, they Rethink why having a following is so important for financial advisors and how you can start to build a following. 

Devin discusses:

  • The ability of technology to elevate human service
  • The three major trends impacting the financial advisor market today
  • The ABCDE framework for content creation
  • Getting your authentic voice out there collaboratively with compliance
  • And more

Resources:

Connect With Devin Banerjee

Connect With Adam Holt:

Connect With Derek Notman:

About Our Guest:

Devin Banerjee is editor at large at LinkedIn, covering business and leading finance coverage for its 800 million global members. Banerjee was previously an editor and reporter at Bloomberg, where he covered investment management before overseeing coverage of M&A and the private equity industry. Prior to that, he reported for The Wall Street Journal. He’s an honors graduate of Stanford University and holds the Chartered Financial Analyst designation.

 


Rethinking the Significance of Advice in a Sustainable Sales Practice featuring Joe Jordan (Ep. 17)



Market-centric advisory practices are unsustainable. Developing a customer-centric model is therefore imperative to ensure long-term business sustainability.

In this episode, Adam Holt & Derek Notman rethink what it means to run a sustainable advisory practice. Adam and Derek bring Joe Jordan into the Rethink tank to share his profound vignette phrases and wealth of experience in the power of attitude and perspective in delivering financial guidance.

Joe Jordan discusses:

  • The power in taking a client-centric approach
  • The advisor evolution from a sales culture to a service culture
  • The importance of taking a story-first approach in advising
  • The value in helping your clients find vocation in retirement
  • And more

Resources:

Connect With Joe Jordan:

Connect With Adam Holt:

Connect With Derek Notman:

About Our Guest:

Joe Jordan, inspirational speaker, and behavioral finance expert is the author of the award-winning book Living a Life of Significance (Acanthus Publishing, 2013). Formerly, Joe ran insurance sales at Paine Webber and more recently was a senior vice president at MetLife. He was responsible for retail product development and started their fee-based financial planning program and behavioral finance department. Joe is also a founder of the Insured Retirement Institute and has been featured on the cover of Life Insurance Selling magazine.


The “B” in Beta Stands for Behavior With Daniel Crosby (Ep 16)



Is it possible that the biggest influence on investor outcomes is their own behavior?  How can advisors quantify and help their clients capitalize on one of the biggest value propositions often unspoken.  

Join Adam and Derek as they interview Dr. Daniel Crosby in the Rethink Tank for his unique and frank perspective on where advisors can add more alpha through behavior management.  

Dr. Daniel Crosby is the Chief Behavioral Officer at Orion Advisor Solutions, a best-selling author and keynote speaker.

Daniel Crosby discusses:

  • How to quantify the value advisors have
  • The implications behavior has on financial outcome
  • The importance of trust in the financial advisor market 
  • How to win by out-competing on the human side of money
  • And more

Resources:

Connect With Daniel Crosby:

Connect With Adam Holt:

Connect With Derek Notman:

About Our Guest:

Daniel Crosby is the Chief Behavioral Officer at Orion Advisor Solutions. In this role, he is responsible for bringing behavioral tools, training, and technology to financial advisors to allow for the practical application of behavioral science. He is a psychologist and behavioral finance expert who applies his study of market psychology to everything from financial production design to advisor-client engagement. Daniel has more than 10 years of experience in the financial services industry and has published a number of bestselling books that serve as guides to building stronger advisor-client engagement with a focus on achieving better outcomes.