Tag Archives: Identity

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10. Rethink: Moving Firms – Captive vs IBD vs RIA – featuring Ryan Shanks

Education, Finance, Financial Services, Fintech, Uncategorized, , , , , ,

A common question in the industry is what type of firm is best for a financial professional in today’s advisory world.

Is it captive or independent? Is it insurance, wealth management or registered investment advisor? Is it a hybrid? Is it some combination?
In this episode, Adam Holt & Derek Notman speak with Ryan Shanks, co-founder of FA Match, where they discuss what financial professionals are moving towards and leaving behind. The trio discuss the motivations for both firms and advisors to affiliate with modern practices and rebuilt legacy platforms.

Adam, Derek & Ryan discuss:

  • The typical profiles of advisors who are looking to make a move
  • Things advisors tend to consider before making a move
  • Solidifying your brand vs your firm
  • Steps you should consider before making a move
  • And more

Resources

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About Our Guest:

Ryan has over 21 years of experience in financial services. Prior to FA Match, he served in a leadership role for two Independent Broker Dealers where he managed national recruiting and internal succession strategies. Since 2000, he has managed and helped negotiate the transition of more than $200M in commission and advisory revenue.

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9. Rethink: Advisor, Adviser or Advicer – featuring Michael Kitces

Education, Finance, Financial Services, Fintech, Uncategorized, , , , , , ,

As you likely know, the financial services business is changing in the way advice is delivered to clients, so this begs the question, is a professional’s identity best defined by being a “financial advisor, adviser, or advicer”? 

In this episode, Adam Holt & Derek Notman invite the renowned Michael Kitces to the Rethink Tank to debate professional identity, practice investments and regulation given the direction of the profession.  

Adam, Derek and Michael discuss:

  • How the financial professional community is changing, and what it could look like in the future
  • The key differences between a financial advisor, financial adviser, and financial “advicer”
  • The importance of brand-labeling yourself in the financial space, and how that plays a key role in your identity
  • Takeaways that you can implement to get ahead on the changing industry
  • Our guest question on the difference one the pressures of independence and firm affiliation
  • And more

Resources:

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About Our Guest:

Michael E. Kitces, MSFS, MTAX, CFP®, CLU, ChFC, RHU, REBC, CASL, is the Head of Planning Strategy for Buckingham Wealth Partners, a private wealth management firm located in St Louis, Missouri, that oversees approximately $50 billion of client assets. In addition, he is the co-founder of the XY Planning Network, AdvicePay, fpPathfinder, and New Planner Recruiting, former practitioner editor of the Journal of Financial Planning, and the publisher of the e-newsletter The Kitces Report and the popular financial planning industry blog Nerd’s Eye View through his website dedicated to advancing knowledge in financial planning.

 

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8. Rethink: Paid vs Organic Digital Marketing

Education, Finance, Financial Services, Fintech, Uncategorized, , , , , ,

When building your marketing brand – what should you pay for and what should you not pay for?

When you chose to get into the financial advice industry, marketing was probably the last thing on your mind, however, it is a critical part of your brand awareness today.

In this episode, Adam Holt & Derek Notman rethink digital marketing as a financial advisor and what you need to know to implement it into your business. Adam and Derek attempt to simplify four categories of digital marketing and what makes sense to pay for or do yourself.

Adam & Derek discuss:

  • SEO, SEM, SMM, CTAs and content gen and understanding what they mean to you
  • How you can best leverage social media for your business and tell your story
  • Finding your prospects online and how to reach out to them
  • What to prioritize, what to postpone – what to pay for and what do yourself
  • And more

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7. Rethink: Marketing Vs. Prospecting

Education, Finance, Financial Services, Fintech, Uncategorized, , , , , ,

As a financial advisor it’s important to figure out how you’re going to generate more leads and customers — are you going to cold call potential clients or create an online presence? 

In this episode, Adam Holt & Derek Notman rethink the idea of prospecting in the financial industry and how (digital) marketing might change what has been the norm for so many years. Adam and Derek speak about how marketing can fit into your personal identity and help you stand out from the crowd.

Adam & Derek discuss:

  • The effectiveness of prospecting and marketing
  • The consumer reactions to prospecting and how marketing fits in
  • How you could leverage both prospecting and marketing as a younger advisor
  • Things you can take away and start implementing into your practice
  • And more

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6. Rethink: Are You a Star Player or Team Coach?

Education, Finance, Financial Services, Fintech, Uncategorized, , , , , ,

On a sports team, every role is important to reaching a goal, and the financial space is no different.

The question is, are you one of the star players or are you the head coach?

In this episode, Adam Holt & Derek Notman discuss how your identity plays a key role in determining how you assist clients and use the analogy of sports to help you understand it better. Adam and Derek speak about how each role is equally as important, but knowing where you fit in can take your client services to the next level.

Adam & Derek discuss:

  • The financial roles on a team and how they compare to their sports analogy
  • How to coordinate your team around different types of clients
  • How to use your identity to lay out expectations for yourself and your clients
  • What you can do to define yourself as a player or coach and how to build the perfect team around you
  • And more

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3. Rethink: Human vs The Robo-Advisor

Education, Finance, Financial Services, Fintech, Uncategorized, , , , , , , ,

Technology is changing. It is adapting and doing things that were once never thought possible.

So, that brings us to this question – who is going to win? The Financial Advisor or the Robo-Advisor? 

In this episode, Adam Holt & Derek Notman go into detail about how robo-advice is changing the financial industry, and how it is important as financial advisors to remain competitive. Adam and Derek speak about how technology is changing financial advising, and how it’s influencing consumers.

Adam & Derek discuss:

  • Robo-advice, and how its been integrated into the financial industry
  • The importance of human connection in financial planning
  • Why advisors need to find their differentiator
  • How you can use technology in creating your personal identity
  • And more

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